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I don’t want to read people’s comments on Spotify, but it’s adding them to podcasts anyway

I don’t want to read people’s comments on Spotify, but it’s adding them to podcasts anyway


First it was TikTok, now YouTube has become victim to Spotify’s eagle eyes as the music streaming service introduces a new comments section for podcasts. It marks a further step into social media territory for Spotify, following the platform’s introduction of a vertical video feed last year – reminiscent of TikTok’s ‘For you’ page. 

Just like a standard in-app comment section, users will be able to post comments on individual podcast episode pages where creators will also be able to like and reply to their listeners while having control over what appears on their episode pages. According to TechCrunch, the feature will begin its roll-out this week to podcasts that have opted in, and will be available to all Spotify users over the next month. 

Image of Spotify's new podcast comments section next to a podcast video screen grab

(Image credit: Spotify / Spotify for Podcasters)

There’s no doubt that Spotify is doubling down on its social media and algorithm-based features like its Daylist and Blend mixes, but with its podcast comment section the streamer seems to be taking extra steps to ensure creators have more control over their in-app presence. During its period of beta testing, Spotify has apparently trialed options that mean creators won’t have to approve comments one-by-one, meaning that they won’t have to approve comments one-by-one.



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